Evidence & confidence
Limited evidence coverage; treat as directional.
Low
Recency
Evidence dates unavailable
Total citations
1 citation
Source types
1 type(pricing)
Coverage by source type
pricing: 1
All opportunities
Pricing transparency gap
82/100
Competitors hide pricing behind contact forms, creating friction for self-service buyers.
Why now
Recent pricing changes and customer feedback indicate strong demand for transparent pricing.
Experiments
Transparent pricing increases conversion
Success metric: Conversion rate increase
Proof points
- Competitor A requires contact form for pricing(1 source)